Business (Expert Chapter 1)｜ビジネス会話（上級１章）Lesson73: Risk management proposal

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　engagement rate
	-a metric that measures the level of engagement that a piece of created content is receiving from an audience
	Please calculate our engagement rate for this quarter and send the result to me via email.
2.　downturn
	-a reduction in the amount or success of something, such as a country’s economic activity
	Analysts are forecasting a downturn in trade.
3.　not take (something) lightly
	-to regard something with a great amount of seriousness or gravity
	This issue must not be taken lightly. Please schedule a meeting ASAP.
4.　a matter of urgency
	-something that must be dealt with immediately
	Streamlining the best practice must be treated as a matter of urgency.
5.　multidimensional
	-having many different features
	The prototype model was a multidimensional mobile phone.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1. engagement rate
Answer:
2. downturn
Answer:
3. not take (something) lightly
Answer:
4. a matter of urgency
Answer:
5. multidimensional
Answer:

PART B_1

Let’s read the article. Please read it aloud, and I will check your pronunciation and intonation.

PART B_2

PROPOSAL TO IMPROVE ENGAGEMENT RATE IN NEPTUNE NETWORK

The engagement rate of our online advertisement has decreased by 13% this month. This 4% reduction in 30 days is alarming and needs to be addressed ASAP to prevent the risk of a downturn in the long run.

Engagement rate gives our company an accurate and clear picture of our competition, hence it should not be taken lightly. If the decreasing rate continues, the company could suffer from being surpassed by our competitors. Moreover, we run the risk of gaining a negative impression in the market.

Therefore, the Marketing Department must treat this as a matter of urgency. Creating a more dynamic website with multidimensional content is a plausible solution to this. Revising the best practices may also be done if necessary.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

You are a supervisor and the customer satisfaction (CSAT) rate has decreased due to a missed step in the quality assurance procedure. Exchange dialogues with your tutor, who will pretend to be the Quality Assurance Department manager, and share the following details in order:
– identified risk (possible 20% drop in sales)
– personnel held accountable
– preventive measures

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	How does a risk management proposal affect a business?
2.	When should risk management proposals be submitted?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.