|1. capitalize on|
|-to get an advantage from a situation|
|We will have new markets and reach an entirely new customer base if we capitalize on these opportunities.|
|-popular or important|
|The company is prominent in the fashion industry.|
|-a plan showing when things should happen|
|Here is the timetable of events for our meeting today.|
|-the process of discussing something with someone in order to reach an agreement with them, or the discussions themselves|
|Compromise is reached by a process of negotiation.|
|-a person who has a position of responsibility in an organization|
|He is a senior official of the bank.|
|1. capitalize on|
Good day! This letter is to let you know that we are considering opening a branch in another country. Because of new emerging markets, we believe it is high time for us to extend our business. Our cars are in high demand in some parts of the world, but they are generally undistributed. We want to capitalize on such markets and opportunities.
Japan comes to mind as an example. According to market research, car racing has become a prominent sport in the country, with one out of every four males between the ages of 21 and 30 participating in it. We believe we will be able to profit from the opportunities in Japan.
In line with our timetable, we will be sending a team to Japan next month to begin negotiations with the local officials. We want to have your support as we open our first international office.
John Motors Inc.
|The owner of the company you work for sent an internal email informing
the employees about expanding internationally by opening an overseas branch. Share the details with your coworker who has not received the email yet. Use the following items as your guide:
1) Your company is expanding internationally because of reduced production costs in other nations.
2) The plan is to open your first overseas branch in Indonesia.
3) Your boss asks for support from employees.
|1.||What will businesses achieve through expanding? Please explain your answer.|
|2.||What do businesses do during expansion? Please elaborate on your answers.|