Business (Expert Chapter 1)｜ビジネス会話（上級１章）Lesson80: Understanding constructive feedback

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　easy to digest
	-not requiring much labor or effort; not difficult; simple
	The presentation that he made was easy to digest.
2.　beef up
	-to make something stronger or more important
	The company has to do something to beef up its production.
3.　tone
	-the general mood or main qualities of something
	When he came, he was in a bad mood, which set the tone for the entire conference.
4.　inaccuracy
	-a situation in which a fact or measurement is not completely correct or exact
	The inaccuracy of the product greatly diminishes its effectiveness.
5.　copy
	-text that is to be printed, or text that is used to sell a product
	For our advertising department, we need someone who can write good copy.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1. easy to digest
Answer:
2. beef up
Answer:
3. tone
Answer:
4. inaccuracy
Answer:
5. copy
Answer:

PART B_1

Let’s read the article. Please read it aloud, and I will check your pronunciation and intonation.

PART B_2

Sandara, your time management abilities are excellent. You finish things faster than the majority of the team and rarely miss deadlines and your writing is easy to digest. But I’d like to see you concentrate on the content of your work. For example, important information was missing from the form you sent me yesterday.

Despite the fact that you submitted it two days early, I had to spend extra time correcting the tone and inaccuracies. I’d like you to beef up by reviewing your work for 15 minutes before submitting it.

Overall, you did a great job drafting your first ad copy.
Keep it up!

PART B_3

Please summarize the text using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

You are in the middle of a discussion about an advertisement your team created. The Advertising Director is providing you with feedback. Pay close attention to what is being said and transmit the information to your teammates. Your tutor will be the Advertising Director. Please refer to the text below:

I looked over your copy of the new advertisement. I must say, your writing abilities impress me. The copy is straightforward to comprehend. With the tone you employed in writing, you know who your target audience is.

Nonetheless, I think the copy to be unoriginal. Sure, the facts you stated are correct. However, you might want to consider beefing up the content. Not in excess. We don’t want to include any information that may be deceptive. We simply want to emphasize the positive aspects of our product. We also don’t want it to be a rip-off of the website’s product description. Please make any necessary changes by tonight.

Overall, you did a great job drafting your first ad copy.
You’re on the right track.

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	What is the subject of your company’s most recent advertisement?
2.	What criteria should a business consider when selecting a marketing strategy? Please explain your answer.

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did in your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.