All posts by weblio PH

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson95: Conference call

2021年10月14日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　teleconference
	-a meeting involving people who are in different places, but who are connected by video and computers
	The market research team will conduct a teleconference to discuss the survey’s results.
2.　deluxe
	-notably luxurious, elegant, or expensive
	The deluxe tour package includes free breakfast, lunch, and dinner buffet for the entire stay.
3.　consensus
	-a generally accepted opinion or decision among a group of people
	We need to come to a consensus quickly on who will represent our department in the upcoming expo.
4.　rationale
	-the reasons or intentions that cause a particular set of beliefs or actions
	The rationale behind some employees’ procrastination was explained during the training.
5.　adjourn
	-to have a pause or rest during a formal meeting or trial
	The meeting was adjourned until the team has decided on the options.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1. teleconference
Answer:
2. deluxe
Answer:
3. consensus
Answer:
4. rationale
Answer:
5. adjourn
Answer:

PART B_1

Let’s read the dialogue. After that, we’ll switch roles.

以下の会話文を読みましょう。終わったら交代してもう一度読みましょう。

PART B_2

Jack

Hi, Rose. I wasn’t able to attend the teleconference yesterday. Could you share the details with me?

Rose

Sure, no problem, Jack.

Jack

What was the conference’s agenda?

Rose

It was about ITS Travels’ new advertising campaign. Mr. Lopez said that our company has finalized the strategies for the TV and print advertisements for our new deluxe travel packages. Our meeting revolved mainly around the campaign’s target audience.

Jack

I see. So, what ideas were proposed to achieve that?

Rose

Among the options that were weighed in include focusing on the young professional class aged 20 to 30 years old and targeting the working class aged 40 to 50 years old.

Jack

I think both are sound ideas. So, what consensus did the company reach about the issue?

Rose

We reached a consensus to focus on the 40 to 50 age group.

Jack

What was the rationale behind this decision?

Rose

We chose this group as the target market since we believe that they have more financial means to avail of our new deluxe packages.

Jack

I see. That makes sense. How about our next step?

Rose

Before Mr. Lopez adjourned, he said that we will hold another teleconference as soon as the advertisement storyboard is finalized.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

As part of the branding team, you participate in a conference call to plan the packaging design of your company’s (Gertrude & Co.) upcoming product (instant coffee). Relay the details of the conference call to your tutor, who will be one of your teammates using the following guide.
1) Agenda: Packaging design of Gertrude’s Slimming Coffee Mix
2) Suggestions: Neutral colors and minimalist design
2) Final decision: Apply suggestions to use neutral colors
3) Upcoming plans: Create five sample designs from which to choose

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	What are the pros and cons of teleconferences?
2.	Do you prefer teleconferences to face-to-face meetings? Why or why not?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson94: Venue reservation

2021年10月14日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　weigh (one’s) options
	-to carefully consider, especially by comparing facts or possibilities, in order to make a decision
	After a month of weighing our options, we decided to cancel our upcoming exhibition.
2.　convention center
	-a building or group of buildings where large groups of people gather for meetings or events
	Several superhero buffs attended the Marvel Comic Fair at the MCU Convention Center.
3. utilize
	-to use something in an effective way
	Our team leader shared some techniques she utilizes to improve productivity.
4.　get in touch with (someone)
	-to transmit information or requests to
	If you have any questions about the product, don’t hesitate to get in touch with us.
5.　terms and conditions
	-the legal agreements between a service provider and a person who wants to use a particular product/service
	Users must consent to all of our terms and conditions before using our mobile application.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1. weigh (one’s) options
Answer:
2. convention center
Answer:
3.utilize
Answer:
4. get in touch with (someone)
Answer:
5. terms and conditions
Answer:

PART B_1

Let’s read the article. Please read it aloud, and I will check your pronunciation and intonation.

PART B_2

From: Nicole Stevenson
To: Jack Malik
Subject: Venue Reservation

Dear Mr. Malik,

After weighing our options, we found the SXM Convention Center to be the most suitable venue for our new product launch. On behalf of KPL Manufacturing Corporation, I would like to place a reservation for your building on September 30.

We would need your concert hall where we can hold various activities. In addition to the concert hall, we would also be utilizing the catering area.

As a final request, we would highly appreciate receiving a copy of the venue’s terms and conditions in two days.

Please get in touch with us for clarifications. We are looking forward to hearing from you soon. Thank you!

Sincerely,
Nicole Stevenson
KPL Manufacturing Corporation

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

You are tasked to organize your company’s promotion campaign and search for a possible venue, and you are writing reservation e-mail. Kindly share the detail of your plan to your tutor, who will pretend to be your co-organizer. Please use the following outline chronologically:
1) Details of reservation: October 14, to hold promotion campaign, in ABC hotel
2) Special requests: Decorating the lobby
3) Quotation request and confirmation email: Copy of terms and conditions in three days

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	Where does your company usually hold events?
2.	If you were to organize an event, what factors would you consider in searching for the right venue?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson93: Change in the project scope

2021年10月14日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　derail
	-to prevent a plan or process from succeeding
	The heavy rain derailed the company event
2.　canvass
	-to try to discover information or opinions by asking people
	We need to canvass for our target clients’ preferences to come up with a profitable product.
3.　under control
	-(of a danger or emergency) being dealt with successfully and competently
	Let’s keep our sales under control before it eats us up.
4.　keep (someone) posted
	-to keep someone informed of the latest developments or news
	I’ll be on leave tomorrow, but please keep me posted regarding the project.
5.　be in touch
	-to communicate with someone
	Mr. Lopez and I will be on a business trip tomorrow, but I’ll still be in touch with the team to monitor their tasks.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1. derail
Answer:
2. canvass
Answer:
3. under control
Answer:
4. keep (someone) posted
Answer:
5. be in touch
Answer:

PART B_1

Let’s read the dialogue. After that, we’ll switch roles.

以下の会話文を読みましょう。終わったら交代してもう一度読みましょう。

PART B_2

Harry

Hi, Liam. Let’s start with the updates. How are the targets and venues?

Liam

As of today, the target attendees were raised to 3,000 from 2,500.

Harry

Hmmm… I think we need to adjust the plan’s choices of venue.

Liam

I agree. The proposed venues would be a problem. Browne Villa has a capacity of only 1,600 people, while SXM Convention Center has 2,500.

Harry

Obviously, if we don’t book another venue, it will derail our project.

Liam

Certainly. I will ask the team to canvass for more venues.

Harry

Yes, please. We need to book a venue immediately and make sure it can accommodate all our guests. Also, kindly work on the setup and account for the number of guests again.

Liam

Noted on that.

Harry

Thanks, Liam. I’m sure this modification will keep our project under control.

Liam

Absolutely.

Harry

Please keep me posted, okay?

Liam

Yeah, I’ll be in touch. Thanks.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

You are working on a marketing project for a smartphone brand, which involves product launching with the media. You need to change the schedule and venue so majority of the media will be able to attend. Discuss the modifications with your tutor, who will play the role of your teammate. Kindly use the following structure in order:
– Modification: sudden changes in the project
– Rationale: reason(s) for the modification
– Implementation: how you will put the plan into effect

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	Could you share an instance when you experienced sudden changes in a project?
2.	How do you handle changes in a project?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson29: Clarifying the content of a business contract

2021年10月13日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1. clarify
	-to make something clear or easier to understand by giving more details or a simpler explanation
	I have to clarify some things with my manager.
2.　breakdown
	-a division of something into smaller parts
	We need a cost breakdown of this project.
3.　revision
	-a change that is made to something, or the process of doing this
	Our client instructed us to do some revisions on the design.
4.　distribution
	-the process of giving things out to several people, or spreading or supplying something
	Rita had some questions about the payment clause in the contract.
5.　clause
	-a particular part of a written legal document, for example a law passed by Parliament or a contract (= an agreement)
	We need to discuss the distribution costs of the new products this afternoon.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1.　clarify
Answer:
2. breakdown
Answer:
3. revision
Answer:
4. distribution
Answer:
5. clause
Answer:

PART B_1

Let’s read the dialogue. After that, we’ll switch roles.

以下の会話文を読みましょう。終わったら交代してもう一度読みましょう。

PART B_2

On a phone call

Ben

Hello, Lana. I sent you the contract this afternoon. I was wondering if you have reviewed the terms and conditions?

Lana

Hi, Ben. Yes, I have read them, and I would like to clarify some things that were not included in the contract.

Ben

Please feel free to ask me any question.

Lana

Since we’re aiming for an early product launch, I’d like to know when we can expect the script of the radio advertisement.

Ben

You can expect the script in five days. The copywriter is just editing a few details.

Lana

Alright. Now, I understand that the total project cost is $12,000. Could you give me a breakdown of your service fee?

Ben

The service fee includes talent fees and distribution costs.

Lana

I see. One more thing, is the contract open for revisions?

Ben

Yes, it certainly is. We’ll add the details we have just discussed, and if you wish to add any other clause, please do tell us.

Lana

Okay, that’s good to hear. Thank you.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

Clarify the details of a business contract with your tutor who will act as a marketing manager. Please use the following as your guide:
– Your product campaign is due next month. Ask the marketing manager when you can expect the finalized design for flyers.
– Ask the marketing manager for a breakdown of his/her agency’s service fee.
– Ask if the agreement is open for revisions.

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	Why is it important for a person to thoroughly review the terms and conditions of a contract?
2.	Should contracts be open for revisions? Why or why not?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson68: Changes in organizational structure

2021年10月13日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　running at a loss
	-used to refer to a business that is operating without making any profit
	MCK Corporation is running at a loss for the past six months due to tight competition.
2.　payroll
	-a list of the people employed by a company showing how much each one earns
	The accounting department is responsible for the company’s payroll.
3.　layoff
	-an occasion when a company stops employing someone, sometimes temporarily, because the company does not have enough money or enough work
	The manufacturing company conducted a layoff due to financial loss.
4.　mount
	-to gradually increase, rise, or get bigger
	The company’s loss is mounting because of poor management.
5.　keep (something) under wraps
	-to keep something a secret
	The employee condoned his leader’s aggressive behavior to keep the serious matter under wraps.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1.　running at a loss
Answer:
2.payroll
Answer:
3.layoff
Answer:
4.mount
Answer:
5.keep (something) under wraps
Answer:

PART B_1

Let’s read the dialogue. After that, we’ll switch roles.

以下の会話文を読みましょう。終わったら交代してもう一度読みましょう。

PART B_2

Harry

Liam, I received your message about the planned restructuring of McBee Foods Corporation. Are you really going to do it?

Liam

Unfortunately, yes.

Harry

May I ask why?

Liam

Our competitors have overtaken us and we lost about 30% of the market share. We’ve been running at a loss for the past seven months. We have no choice but to restructure because we are losing money.

Harry

How do we go on this exactly?

Liam

Currently, we can’t keep everyone on the payroll. It’s crucial, but we need to conduct a layoff.

Harry

I agree although it will be distressing for some of our personnel. But how does the company benefit from this?

Liam

This decision will allow us to stop losses from mounting. We won’t have to pay as many people as we do now using money we don’t have.

Harry

That makes sense, but how will you break the news to the staff?

Liam

I will schedule a meeting with everyone. Just please keep this under wraps until I do.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

Your company plans to restructure due to its low sales in the past nine months. As the CEO, announce the restructuring plans to your employees using the following guide. Your tutor will pretend to be one of the workers.
1) Reason for restructuring: Low sales
2) Change to be implemented: Rebranding
3) Benefits of restructuring: Fresh/renewed company image and presence, hence attracting more customers

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	What are the recent changes in your company’s organizational structure?
2.	What are the common reasons for changes in companies’ restructuring?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson67: Organizational structure

2021年10月13日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　organizational structure
	-the way in which a large company or organization is organized, for example, the types of relationships that exist between managers and employees
	Based on our new organizational structure, buyers will now receive information from the Market Research Team.
2.　final say
	-when a person has the final say, he/she has the power to make decisions on certain things
	As an account director, Mr. Pitt has the final say on account managements.
3.　for (some) years running
	-for a certain number of consecutive years
	Mr. Kim has been the CEO of GroupL Media for 20 years running.
4.　elevate
	-to be in a higher rank or social position
	My goal this year is to elevate to a higher position.
5.　exemplary
	-very good and suitable to be copied by other people
	The department was commended for its exemplary performance this month.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1.　organizational structure
Answer:
2.final say
Answer:
3.for (some) years running
Answer:
4.elevate
Answer:
5.exemplary
Answer:

PART B_1

Let’s read the dialogue. After that, we’ll switch roles.

以下の会話文を読みましょう。終わったら交代してもう一度読みましょう。

PART B_2

Harry

Phew! Finally, I’m done preparing for the new organizational structure presentation tomorrow.

Liam

That’s great! So, how is the company structured in your presentation?

Harry

So, our company will be divided according to function. As we specialize in manufacturing, I will be focusing on the production department.

Liam

Okay. So, who makes the decisions on contracts with companies?

Harry

Our production manager, Ms. Evans, has the final say on all manufacturing processes since she has been in the position for three years running. Also, any decision she makes has a significant impact on the entire department.

Liam

I agree. What about the manager in the consumer client division? Where does he get his information?

Harry

Mr. Lopez, our consumer client division manager, gets information from the Investment Research Department supervised by Ms. Peterson, who was elevated to that position last month for her exemplary performance.

Liam

Well done, Harry!

Harry

Thanks, Liam. Please let me know if I should add anything else to my presentation.

Liam

Sure. I’ll review your presentation again later.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

A new employee is asking you about the organizational structure of your advertising company, KML Marketing. Share the information to your tutor, who will play your coworker’s role, using the following details:
– Mary Simpson (Marketing Head)
– Ken Chan (Quality Content Head)
– Denise Truner (Creatives Department Head)
– Ben Swift, Shane Dunter, Michael Collins, Taylor Grand, Kyle Myers (Multimedia Producers/Editors)

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	Who is at the top of your company’s organizational structure?
2.	What changes have happened in your company’s organizational structure recently?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson66: Public relations disaster

2021年10月13日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　backlash
	-a strong feeling among a group of people in reaction to a change or recent events
	The brand faced a major public backlash for signing a controversial artist as its endorser.
2.　market share
	-the number of things that a company sells compared with the number of things of the same type that other companies sell
	Mr. Uy, a businessman, prefers purchasing market share to establishing his own brands because he believes it’s less costly.
3.　aftermath
	-the period that follows an unpleasant event or accident, and the effects that it causes
	The country’s unemployment rate has increased in the aftermath of the pandemic.
4.　boycott
	-to refuse to buy a product or take part in an activity as a way of expressing strong disapproval
	The agency urged the people to boycott the brand’s products because of its unpaid taxes.
5.　halt
	-to (cause to) stop moving or doing something or happening
	Creamery Delights will halt factory operations next month for building and equipment maintenance.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1.　backlash
Answer:
2.market share
Answer:
3.aftermath
Answer:
4.boycott
Answer:
5.halt
Answer:

PART B_1

Let’s read the dialogue. After that, we’ll switch roles.

以下の会話文を読みましょう。終わったら交代してもう一度読みましょう。

PART B_2

Harry

Harry, have you heard about what happened to Nutri S. Corp.?

Liam

Hmm, I don’t think so. What happened?

Harry

The company faced public backlash for food poisoning cases because of some of its products.

Liam

Really? That sounds extreme. What happened to them after?

Harry

The company lost 20% of its market share in the aftermath of the incident, as consumers began doubting the safety of eating the company’s products. Some people have also been boycotting its products.

Liam

That’s huge! So, what action did they take to avoid further backlash?

Harry

Nutri S. temporarily halted factory operations to sanitize its facilities and replace old equipment to avoid further trouble downstream.

Liam

That’s probably for the better. Are they also doing something to keep the incident from happening again?

Harry

Yes, they are. I heard that they have also set stricter food handling guidelines in its factory, in its efforts to avoid the same incident from repeating.

Liam

That’s good to hear. I’m hoping all goes well.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

Your skincare company is facing a public backlash due to customer complaints regarding major skin reactions after using your beauty products. Discuss the incident with your tutor, who will play your colleague’s role, using the following expressions:
1) “Our company is facing public backlash for ~.”
2) “~ in the aftermath of the incident.”
3) “To avoid further trouble downstream, the company ~.”

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	What can companies do to boost their reputation?
2.	What circumstances can damage the reputation of companies?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson65: Responsibilities of a brand manager

2021年10月13日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　take (something) to the next level
	-to further improve or advance something
	Star Fashion Clothing took its marketing to the next level by signing Kendall Jenner and Gigi Hadid as their new endorsers.
2.　spearhead
	-to lead something such as an attack or a course of action
	Mr. Dawson spearheaded the brand’s marketing campaign in Florida.
3.　rise to the challenge
	-to perform so as to succeed
	Joanna is an assertive employee. She likes to rise to every challenge.
4.　extensive
	-wide in range and including much detailed information
	We need someone who has extensive practice in programming.
5.　consumer behavior
	-the actions and decision-making of people who purchase goods and services for personal consumption
	Understanding consumer behavior is important to increase customer loyalty.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1.　take (something) to the next level
Answer:
2.spearhead
Answer:
3.rise to the challenge
Answer:
4.extensive
Answer:
5.consumer behavior
Answer:

PART B_1

Let’s read the dialogue. After that, we’ll switch roles.

以下の会話文を読みましょう。終わったら交代してもう一度読みましょう。

PART B_2

Harry

Good morning, Mr. Payne. Welcome to KLP Marketing Corp.

Liam

Thank you, Mr. Styles. It’s a pleasure to be here as your new brand manager.

Harry

Great. So, as you’ve known in our previous interview session, we needed someone to take KLP Marketing Corp.’s campaigns to the next level. You’ll be in charge of keeping our brands highly visible in various media, especially online.

Liam

Got it.

Harry

You will also spearhead innovations in advertising the brands.

Liam

Yes, sir.

Harry

Also, as a brand manager, your primary responsibility is to rise to the challenge of keeping the company on top of trends.

Liam

Yeah, that’s very essential. Trends are fleeting nowadays.

Harry

Exactly. So, your specific tasks include researching the market and understanding consumer behavior.

Liam

All clear.

Harry

Since you’ve had extensive experience in advertising, we’re very pleased to be working with you.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

As an HR coordinator, you are tasked to welcome and show around your newly hired brand manager. Discuss to your tutor, who will play the manager’s role, the responsibilities of the position using the following expressions:
1) Goal: To improve our product’s recognition
2) Target: Put our products on the list of hottest products of the year.
3) Main task: Manage social networking sites.

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	What are the skills needed to effectively manage something?
2.	What comes to your mind when you hear the word “manager”?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson64: Giving advice about building a brand

2021年10月13日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　distinct
	-clearly noticeable; that certainly exists
	These sales are a distinct improvement on last year’s.
2.　visual identity
	-all of the imagery and graphical information that expresses who a brand is and differentiates it from all the others
	Design, advertising, and public relations are essential in establishing a visual identity.
3.　unique selling proposition
	-(also called “unique selling point” and abbreviated as “USP”) the marketing strategy of informing customers about how a brand or product is superior to its competitors
	McDonald’s unique selling proposition includes low prices, consistency, and cleanliness.
4.　rebranding
	-the act of changing the way that an organization, business company, or product appears to the public
	The company’s recent rebranding has made it more successful compared to its performance in the past 10 years.
5.　create a lot of buzz
	-to draw positive attention and interest in something
	The brand’s controversial Facebook advertisement created a lot of buzz, resulting in more sales.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1.　distinct
Answer:
2.visual identity
Answer:
3.unique selling proposition
Answer:
4.rebranding
Answer:
5.create a lot of buzz
Answer:

PART B_1

Let’s read the dialogue. After that, we’ll switch roles.

以下の会話文を読みましょう。終わったら交代してもう一度読みましょう。

PART B_2

Harry

Thanks for meeting me today, Liam. As we’ve initially discussed through email, we need your advice on improving our brand. So, what do you think we should do?

Liam

Well, currently, Pop’s Diner falls short of distinct qualities, so people don’t usually recognize your brand.

Harry

Yeah, right. I think we need to do something about its uniqueness.

Liam

That’s correct. You need to emphasize your brand’s uniqueness to set your fastfood chain apart from other chains.

Harry

So, how do we pull this off?

Liam

To achieve this, you must put your mind to improving your visual identity. You need to determine your unique selling proposition.

Harry

Right! We could do a slight rebranding.

Liam

Yes. Consider making your color scheme unique and creating a recognizable symbol in your shops and items.

Harry

Sounds like a plan.

Liam

And last but not the least, you should set out to create a new logo. That would create a lot of buzz among your existing customers and among new ones, as well.

Harry

That’s an excellent idea. Thank you, Liam. I’ll discuss this with our marketing executives.

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

Your business, Jolly Eats, wants to improve its brand. As a branding consultant, talk to the marketing head and give advice for the brand’s improvement and continuous success. Please use the following structure chronologically:
1) Current situation: brand’s points for improvement
2) Objective: purpose of the marketing plan to be utilized
3) Strategy: specific approach to improve the current situation
4) Final advice: concrete action plan to boost the brand

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	Could you name some of the most popular brands in your country?
2.	Why do you think they are popular among others?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did on your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson63: Webinar invitation

2021年10月13日 weblio PH

PART A_1

Let’s learn vocabulary. Listen and repeat the words and the sentences with your tutor.

PART A_2

1.　fleeting
	-short or quick
	We had a fleeting business trip in Miami last month.
2.　webinar
	-an occasion when a group of people goes on the internet at the same time to study and discuss something
	The media company will host a webinar for aspiring journalists.
3.　gear (something) toward/to (something)
	-to design or organize something so that it is suitable for a particular purpose, situation, or group of people
	This charity event held by the company is geared toward giving food, water, and shelter to African communities.
4.　platform
	-the type of computer system or smartphone you are using, in relation to the type of software (= computer programs) you can use on it
	WordPress is one of the common platforms used in promoting products through blogs.
5.　artificial intelligence
	-the study of how to produce machines that have some of the qualities that the human mind has, such as the ability to understand language, recognize pictures, solve problems, and learn
	The company specializes in robotics and artificial intelligence like e-payments and digital assistants.

PART A_3

Let’s make sentences using the vocabulary we’ve just learned.

PART A_4

1.　fleeting
Answer:
2.webinar
Answer:
3.gear (something) toward/to (something)
Answer:
4.platform
Answer:
5.artificial intelligence
Answer:

PART B_1

Let’s read the article. Please read it aloud, and I will check your pronunciation and intonation.

PART B_2

Social Media Trends 101
September 30, Friday | 3:00 p.m.

Social media trends can be fleeting, but some stick around and become pillars of the world of social media. This webinar is geared toward determining which trends are going to surface and stick around for the coming years.

We want this webinar to be as collaborative as possible, so it will be conducted on a platform that supports question-and-answer sessions with our special guests Digital Strategist and Storyteller, Sam McDonald, and Social Media Professor for TechHub Academy, Bianca Myers. At the end of the webinar, you will know:
– the 10 most important trends; and
– how you can prepare for the changing social media landscape in the coming year.

We’ll jump on at 3:00 p.m. on September 30th for a conversation around these trends, including marketing to Gen Z, artificial intelligence in social media, and more. Save your seat by clicking the Register button below. The first 10 registrants will receive special freebies. See you there!

PART B_3

Please summarize the conversation using your own words and expressions.

PART B_4

PART C_1

Let’s do a roleplay. Talk with me according to the situation below, using the expressions you just learned.

PART C_2

You came across a webinar invitation online about social media marketing. You thought your colleague might be interested in the topic. Relay the following details of the webinar invitation to your tutor, who will play your colleague’s role. Kindly use the specific points below:
1) Subject matter: the importance of social media marketing
2) Method: a platform that supports screen-sharing
3) Perks: the importance of social media in business; how to engage customers online; how big companies use social media to their advantage
4) Call to action: e-mail confirmation of registration to AnneSandler@hubtech.com

PART C_3

PART D_1

Let’s discuss today’s theme. Please answer the questions below.

PART D_2

1.	What topics will make you interested in joining a webinar?
2.	What are the pros and cons of webinars?

REVIEW AND FEEDBACK

Now, let us review the things that you learned in this lesson.

ではこのレッスンで学んだことを振り返りましょう。

(Please give a short feedback on how your student did in your class.)

	Grammar 文法	Pronunciation 発音	Vocabulary 単語	Comprehension 理解
GOOD	文法の誤りはほとんどなく、完全な文章で話すことができる	ほとんどの単語をはっきりと正しく発音することができる	習った表現を適切に使うことができる	文章を理解し、質問に正しく答えることができる
FAIR	文法の誤りはあるが、完全な文章で話すことができる	発音の練習が必要な言葉がいくつかある	たまにミスはあるが、習った表現を適切に使うことができる	文章を完全に理解するのは難しく、質問に正しく答えられないときもある
POOR	文章で話すのは難しく、単語だけで話すことができる	発音の練習が必要である	習った単語と表現を少しだけ使うことができる	文章を理解するのは難しく、質問に答えるのは難しい

TUTOR FEEDBACK

GRAMMAR
Good:	Was able to speak in complete sentences with minimal grammatical errors.
Fair:	Was able to speak in complete sentences with evident grammatical errors.
Poor:	Was able to speak using words only.
PRONUNCIATION
Good:	Was able to pronounce most of the words clearly and correctly.
Fair:	Mispronounced a few words.
Poor:	Mispronounced most of the words.
VOCABULARY
Good:	Used appropriate expressions learned in class.
Fair:	Used appropriate expressions learned in class and made a few errors in word choice.
Poor:	Used only a few words and expressions.
COMPREHENSION
Good:	Was able to understand the passages and answer the questions correctly.
Fair:	Had a little difficulty in understanding passages and answering questions.
Poor:	Had a hard time understanding passages and answering questions.

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オンライン英会話のWeblio英会話公式ブログ

All posts by weblio PH

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Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson64: Giving advice about building a brand

Business (Expert Chapter 1)｜ビジネス会話（上級１章）
Lesson63: Webinar invitation

Weblio英会話の公式ブログです